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Featherstone says accessibility needs to be part of the design process
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Jenn and Ken Visocky O'Grady speak to a packed house last Thursday
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We receive dozens of Relogo submissions each year; too many to publish in the magazine. So as 2010 begins, let’s take a look back at some of last year’s redesigned logos.
Atlantic Lottery Corporation
The client wanted to emphasize the entertaining aspects of playing the lottery with its new logo. Although it retains key elements of the original, it is a more energetic icon evoking forward motion. The new font, Bree, is quirky and fun looking. The four colours incorporated into the logo – blue, red, green and orange – represent the trust, excitement, possibility and friendliness of the brand. The new logo was unveiled in June 2009 and was designed by Matthew Allen and Tina Arsenault at Revolve 360˚ Branding in Bedford, N.S. Contact: www.revolve.ca
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Before
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After
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The McMillan calendar includes fun facts about moustaches
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Graphic designer Natasha Michalowska and Hambly & Woolley's Dominic Ayre at the 2009 ADCC awards gala
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