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15 October 2008
D&M turns a page

VANCOUVER—It’s a new chapter for Douglas & McIntyre Publishing Group, which recently received a new identity. The West Coast independent book publisher has changed its name to D&M Publishers following the acquisition of New Society Publishers. D&M will serve as a banner for all three of its divisions: Douglas & McIntyre, Greystone Books and New Society Publishers.


D&M gets new name and nameplate“D&M harkens back to our roots and honours the abbreviated name by which we are best known,” says D&M CEO Scott McIntyre in a released statement.

A new logo has been created to reflect the name change, designed by D&M art director Peter Cocking and his in-house design team.

D&M’s Greystone Books imprint also has an updated graphic identity. Its corporate logo now includes a stylized raven to stand alongside the Douglas & McIntyre bull and New Society Publishers’ nurse log.

The rebranding will be unveiled in an advertising campaign designed by Rethink
Communications.

To learn more about Peter Cocking and the in-house design department at Douglas & McIntyre, see the May/June issue of Design Edge Canada. Contact: www.dmpibooks.com
 

 


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Who determines who does or doesn't have 'the credentials' anyway? The 'credentials' police??
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