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Title:
Graphic Designer
Location:
Vancouver, BC
Company:
WedLuxe Magazine
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News
22 January 2010
Amoeba launches branding makeover contest
TORONTO—Local design firm AmoebaCorp is launching the Brand New Branding Makeover Contest. Partnering with décor design company Umbra and The Production Kitchen, Amoeba will give away approximately $22,000 in design and strategic services to makeover the winning company’s brand. The winner will also receive a professional consultation and about $2,000 in products from Umbra and marketing materials printed by The Production Kitchen.
It is a chance, says co-creative director Mikey Richardson, for a company with great ideas but not a lot of money to get great branding,
Richardson says the contest, which closes February 28, is meant to showcase the importance of great design. “We see this as a charitable thing, helping someone out who can’t afford it in the first place,” he says. “Putting a positive word out on what design can do.”
A panel of design industry members will judge the entries based on the following criteria: innovation, sustainability, community impact, uniqueness, marketability and need.
“We’re looking to help a company that is interested in making a difference,” says Richardson. “That’s what we’re about and we’re looking for a company that is interested in doing the same thing.” Contact: Brandnewcontest.com, Amoebacorp.com, Umbra.com, Productionkitchen.com
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AmoebaCorp's new contest hopes to show the strength of great design
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It is a chance, says co-creative director Mikey Richardson, for a company with great ideas but not a lot of money to get great branding,
Richardson says the contest, which closes February 28, is meant to showcase the importance of great design. “We see this as a charitable thing, helping someone out who can’t afford it in the first place,” he says. “Putting a positive word out on what design can do.”
A panel of design industry members will judge the entries based on the following criteria: innovation, sustainability, community impact, uniqueness, marketability and need.
“We’re looking to help a company that is interested in making a difference,” says Richardson. “That’s what we’re about and we’re looking for a company that is interested in doing the same thing.” Contact: Brandnewcontest.com, Amoebacorp.com, Umbra.com, Productionkitchen.com
— Val Maloney
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| I'd rather read a beautifully designed poster than look at all the s#!& advertising we are subjected... | |
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Are they having financial trouble? This appears to be a desperate attempt to find clients - they should rethink this campaign. It undermines our profession. What next? ... 50% off a logo design to the first 10 callers?
i wonder if Pentagram would ever do this ...