News
11 June 2012
Jessica Hische says everyone should have basic web coding skills
VANCOUVER—Letterer and illustrator Jessica Hische says the only thing designers should take away from school is the desire to learn.

Hische, based in San Francisco, was the latest guest at CreativeMornings/Vancouver last Friday.

Jessica Hische/photo by Trevor Jansen
Jessica Hische/photo by Trevor Jansen

While best known for her lettering talents, she has extended her reputation into the online world with web projects including Daily Drop Cap, Mom This is How Twitter Works, Should I Work for Free? and Don’t Fear the Internet.

She is constantly learning the newest web techniques in order to bring her ideas to the the world through the internet. She believes that everyone should learn basic web coding skills; she explains: "It's so liberating to make anything you want to make."

On that note, she thinks "tech gets a bad wrap," and noted the number of females involved in coding or programming is very low (for example, the percentage of women developing open source software is currently only 1.5% according to this article).

It's no surprise that she's also a self-described "avid internetter," adding, "Type is my favourite intersection of art and technology."

Hische brought a guest speaker on stage with her during the session, designer and co-founder of Fontdeck, Jon Tan. Hische (and Tan) discussed many things including the intersection of art and technology, the desire to learn and supporting type designers. "The desire to learn is the only think you should have picked up in college," she said.

The second half of the talk was a candid discussion between Hische and Tan about artistry behind type design. By purchasing fonts fairly and encouraging clients to do so, designers are supporting the craft of type design and ensuring that it flourishes in the future, they noted.

For more photos from the Hische/Tan session, click here.

Next month's CreativeMornings/Vancouver takes place on July 6 and will feature Sandy Garossino, founder and chief executive officer of Intellex Legal Project Management Inc. Garossino has published, fostered and developed young Canadian talent, notes the CreativeMornings/Vancouver event page (tickets will be available July 2).
— Angela Hot, Special Correspondent For Design Edge And Senior Designer With Vancouver's Ion Branding + Design
14. gordo
23 June 2012 at 9:10 AM
As a print designer, I can run a press, but why bother?
13. Anonymous
20 June 2012 at 10:58 AM
@Any 11

Although no designer wants to admit knowing how to use any MS product, a good designer can use PowerPoint to design effectively. I’ve created presentations and have seen presentations designed that effectively use PowerPoint as a great tool for enhancing communications in a group setting, but as a designer, you should know that.
12. BenW
19 June 2012 at 3:28 PM
User Experience and Interface designers can do both. It's a growing area. There are only a handful of real experts in that area now. Computer Science degree holding programmers can have a good design sense, but it's a different discipline. Having both—Jessica is right—can present a very strong online experience. Her boyfriend (husband?) who works at facebook is a great example of great programming and design mix. Everything is coded by hand. Better to really know what's going on rather than depend on a bunch of presets.
11. Anonymous
18 June 2012 at 11:22 PM
@1. Anonymous webplus x6 is a design template just like Powerpoint. If you 'design' in powerpoint you are not a designer. If you use a generic template like thousands of other people, you are not using design thinking, you are not a designer.
10. Anonymous
13 June 2012 at 12:32 AM
Designer is the new word for unemployed
9. Anonymous
12 June 2012 at 7:45 PM
Soon coding will not be needed. Just check out webplus x6. You will be amazed at what some companies are doing. There are designers who use this program and can output websites in fraction of time it takes for a coder to code. It is like classical hand drawn animation vs. 3D animation.
8. Anonymous
12 June 2012 at 4:39 PM
Designer is the new word for renaissance man.
7. Anonymous
12 June 2012 at 4:31 PM
lol, I remember those markers!!

With the way things are going in the industry, it won't be too long before coding isn't necessary. Has anyone checked out Adobe's Muse?
6. Anonymous
12 June 2012 at 4:16 PM
I would say that if you don't know at least some coding by now, you should stop sniffing your Design Art Markers and get into the game. Print isn't dead but the game is certainly changing quickly.
5. DesignFacet
12 June 2012 at 3:05 PM
I would say contrary to what Anonymous #4 has said. If I was to hire a graphic designer I would hire a graphic designer. If I need a coder, then I would hire that person. I would hire both if needed because I have the money to afford too, also I would hire them for their specialty and years of experience and training. Many companies go cheap and want everything in one person.
4. Anonymous
12 June 2012 at 1:41 PM
There are two things I would look for when hiring a designer... [i] that they know how to design exceedingly well and [ii] they know how to implement those designs across multiple platforms when everyone else has left the building.

Yes, that is a “nice to have”.
3. Anonymous
12 June 2012 at 12:01 PM
A designer should understand what they are designing for, yes. It's limitations, what it does well, etc... But actually knowing how to code? I don't really see that as a necessary tool. More of a "nice to have".
2. Anonymous
12 June 2012 at 9:15 AM
@Anonymous 1

...Not quite, but yes. As a print designer, you should know the basics of how a press works... not so you can actually go into a shop, turn on a press and print something, but so you know what can be done to correct the job your client is paying you for.

As our world turns more and more to the digital realm, we do need to know the "basics" at the very least. Yes, a programmer will execute your job better than you, but if you don't know what's been put into your cookie dough, how do you know it's not going to turn out too salty or not sweet enough?
1. Anonymous
12 June 2012 at 12:01 AM
That's like saying every designer should know how to run a printing press. you don't have to know coding, just hire a programmer to execute ...the same way you hire a printer

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