Design Edge Canada News RSS http://www.designedgecanada.com/rss/news.php Design Edge Canada RSS en-us Mon, 06 Sep 2010 10:44:08 EDT Mon, 06 Sep 2010 10:44:08 EDT http://www.designedgecanada.com info@printcan.com webmaster@northisland.ca P22 introduces Flora Mambo http://www.designedgecanada.com/news/2010/20100902936.shtml Thu, 2 Sep 2010 17:29:11 EST P22 Type Foundry has introduced Flora Mambo, a set of fonts based on the style of 20th century illustrator Jim Flora. The p22 Flora Mambo font set is discounted in September Mine museum digs its new look by Blue Sky Creative http://www.designedgecanada.com/news/2010/20100831719.shtml Val Maloney Tue, 31 Aug 2010 12:15:42 EST VANCOUVER—When longtime Blue Sky Creative client, the BC Museum of Mining, rebranded as the Britannia Mine Museum, the design company jumped at the chance to work with the museum again. Copper tones were used to reflect the history of the area Blue Sky Creative’s campaign for the renamed museum calls attention to the enhanced visitor experience of the attraction, says Blue Sky Creative principal Katherine Flett. The campaign includes newspaper and flyer advertisements, billboards and interpretive signs and banners. “We tried to create a campaign that would leap off the page or the side of the road; something consumers would notice out of the thousands of ads they see everyday.” Mookai makes a mark with Spector & Co. http://www.designedgecanada.com/news/2010/20100826947.shtml Val Maloney Thu, 26 Aug 2010 17:44:04 EST MONTREAL—Mookai recently designed an oversized brochure for one of Canada's leading promotional products suppliers, Spector & Co. with the intention of doing something out of the ordinary to stand out from the average product catalogue, says designer and illustrator Stefanie Sosiak. The Spector & Co. brochure was designed to be airy in feel SamataMason renamed Smbolic http://www.designedgecanada.com/news/2010/20100823843.shtml Val Maloney Mon, 23 Aug 2010 15:14:09 EST CHICAGO—SamataMason recently renamed itself Smbolic, exactly 15 years to the day Greg and Pat Samata and Dave Mason began the company, whose clients include Whirlpool, Telus and Petro-Canada. 

 Mason says the new name stems from the fact that the agency, which has offices in Vancouver, Atlanta and is headquartered in Chicago, has changed considerably since it launched in 1995. “Over time the company has become more involved in many ‘design’ things that were of the non-graphic variety — events, web, video, film, naming, processes, experiences,” says Mason. For example, SamataMason launched the annual Chicago-based design event Cusp Conference in 2008. This year's conference will be held September 22 to 23. Designer/dj takes a spin at being his own client http://www.designedgecanada.com/news/2010/20100817206.shtml Wed, 18 Aug 2010 00:57:23 EST TORONTO—When he’s not busy designing advertising campaigns for Budweiser, Kokanee and Stella at Grip Limited in Toronto, designer Andy Slater creates these posters for his side gig as a DJ. “I used to live with three guys and our house parties started to get too much.” So they launched an event series called F’UNREAL and spin at various locations around the city. Slater creates the posters for each event. Designer Andy Slater says freelance work keeps him sane Monnet Design brings The Hidden Cameras into focus http://www.designedgecanada.com/news/2010/20100816900.shtml Val Maloney Tue, 17 Aug 2010 16:36:10 EST TORONTO—Monnet Design, the designers behind the SummerWorks Festival campaigns for the past three years, has created two special edition posters for this year's festival. The posters, which were silk-screened, were designed for The Hidden Cameras who are performing as part of the festival's music series. The first of two commemorative posters uses the SummerWorks yellow A sweet campaign by The Hive http://www.designedgecanada.com/news/2010/20100816846.shtml Val Maloney Mon, 16 Aug 2010 17:19:00 EST TORONTO—Cadbury Canada called on The Hive to design a new campaign, showcasing its Dairy Milk chocolate bar's new Fair Trade certification. Cadbury Canada director of chocolate and candy Mackenzie Davison says it has worked with The Hive on previous projects, including the Cadbury Bicycle Factory, which took the team to Ghana. Cadbury's signature purple was a focal point of the design Hope Creative uncorks a new design for The Wine Establishment http://www.designedgecanada.com/news/2010/20100813887.shtml Val Maloney Mon, 16 Aug 2010 16:17:39 EST TORONTO—Hope Creative has designed a new promotional booklet for wine accessories shop The Wine Establishment, which aims to put a modern twist on the pamphlet it had been using for over 10 years. Updated photography was key to the new booklet M5 grows as Bristol closes http://www.designedgecanada.com/news/2010/20100813843.shtml Val Maloney Fri, 13 Aug 2010 15:14:31 EST HALIFAX—Advertising agency M5, with locations in Moncton, St John's and Halifax, has absorbed staff and clients from the recently closed marketing communications company Bristol Group. Offers of employment were made to more than 80 individuals who were with Bristol, says Jim Megann, M5 senior vice president of client services.   M5 also spoke with Bristol management to access intellectual property and provide uninterrupted service to all of Bristol's clients who have agreed to work with M5. Smith Roberts attempts an ace for Tennis Canada http://www.designedgecanada.com/news/2010/20100812919.shtml Val Maloney Thu, 12 Aug 2010 17:04:38 EST TORONTO—Creative communications firm Smith Roberts has designed a new logo, website and advertising campaign for Tennis Canada. Smith Roberts creative director Brian Smith says they wanted the logo and promotional materials to speak the tennis language. “The idea for the design of the logo came out of speaking the code of a tennis player,” he says. “The idea that if you’re a tennis player and see this, you’re home.” The website is part of the campaign created for Tennis Canada CFX Creative launches BOOST Social Media http://www.designedgecanada.com/news/2010/20100811757.shtml Val Maloney Wed, 11 Aug 2010 13:10:45 EST BURNABY, B.C.—CFX Creative has announced the launch of its new social media marketing service, BOOST Social Media. CFX Creative principal Carly Franklin says the new services will complement the company’s existing brand identity work and shed some light on how to best use social media. “Everyone is excited about social media but a lot of clients don’t know what it entails,” she says. BOOST is one of the first of its kind in the Burnaby area, says Franklin New accounts http://www.designedgecanada.com/news/2010/20100803697.shtml Tue, 3 Aug 2010 11:44:08 EST TORONTO—Tribal DDB Canada’s Toronto office has recently been named the digital and social media agency of record for Teletoon Canada. Tribal will work to build a digital and social media strategy to extend consumer awareness and engagement of Teletoon’s three key brands – Teletoon, Teletoon at Night and Teletoon Retro.   Archerfish goes to the dogs http://www.designedgecanada.com/news/2010/20100731933.shtml Val Maloney Sat, 31 Jul 2010 17:24:35 EST TORONTO—Archerfish Studio has designed the identity and promotional materials for Fetching, a combination obedience training/dog and owner workout facility in the Beaches area of Toronto. Partner and creative director Jennifer Mercer says Archerfish got involved with the company because of the creativity behind the business. “It’s the kind of project we’ve been looking for and would like to do more of,” she says. “Being entrepreneurs ourselves, we’re inspired by them.” Archerfish personified dogs to create humourous ads for Fetching RGD opens 2010 Salary Survey http://www.designedgecanada.com/news/2010/20100730689.shtml Fri, 6 Aug 2010 11:32:31 EST TORONTO—RGD Ontario has opened its survey to determine Canadian Graphic Design and Communications Salaries and Billing Practices in 2010. The survey, created with RGD Ontario’s official Career Development partner Creative Niche, is directed at all design and communication professionals. All respondents to the survey will receive a summary of the results once they are released and will also be given the chance to win registration to DesignThinkers 2010, taking place November 11 and 12 at the Metro Toronto Convention Centre.  Stay tuned to Design Edge Canada for the survey results. To complete the survey and help RGD Ontario stop the guessing about salaries and billing practices, click here. Contact: Stoptheguessing.ca, Rgdontario.com, Creativeniche.ca Masterfile adds royalty-free subscriptions http://www.designedgecanada.com/news/2010/20100728775.shtml Val Maloney Wed, 28 Jul 2010 13:37:24 EST TORONTO—Stock photo agency Masterfile has added a royalty-free subscription service to its product line – following its recent acquistion of Norwegian microstock agency Crestock [Masterfile acquires Crestock]. The subscription plan allows clients to download a fixed number of royalty-free images in a set resolution for a flat fee, according to a company press release.